DD1 is eating strawberries. She is wearing a white top and dribbling strawberry juice down it.
Me: "DD1, watch what you are doing, you are getting strawberry juice down your top"
DD1: "Oh"
Me (muttering under my breath): "...strawberry juice... stains horribly...never come out"
DD1: "Don't worry mummy, you just need to put some Vanish on it."
Come back CBeebies, all is forgiven.
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(There's a longer post here somewhere on advertising and the effect on young children. Maybe I'll write it when I have a little more time to think.)